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Strategic Planning |
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Public Relations |
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Review and/or development of strategic plans
Marketing /advertising plans
Long-term planning
Issue-specific strategies |
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Publicity campaigns
Press kits
Press releases
Media relations
Social Media management |
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Initial Branding & Marketing |
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Public Affairs |
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Logo development & stationery
Website
Email, newsletter, PR templates
Marketing and advertising materials
Market research
Industry directories
Social Media management |
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Advocacy plans
Issue briefs, talking points
and “leave behind” documents
Execution of Washington
“fly-ins”
Lobbying 101 workshops
Social Media management |
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Membership Promotion |
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Publications |
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Market research
Direct mail campaigns
Advertising
Social Media management
New member orientation materials |
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Existing publications audit
Publication design
Printing management and brokering
Readership surveys/intelligence |
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Meetings +
Special Events |
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Communications
Check-up |
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Theme concepts
Meeting marketing (invitations, save the
date cards, micro website, onsite signage, email and
press
release campaigns)
Social Media management
Pre and post event promotion
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Strategic communications audit
Review and assess an association’s
communications program
Competitive review
Determine what is working well+ what is not
Provide specific recommendations
Can assist in implementing changes |
